Riot Assets LLC was established in July 2025 as a woman-owned parent company designed to support multiple ventures rather than limit itself to one product, service, or industry.
The company was created to give practical ideas a place to develop. Each brand under Riot Assets can maintain its own purpose and audience while benefiting from shared leadership, experience, and a commitment to useful solutions.
Our first operating brand, The Cutting Firm, applies decades of real-world experience to the challenges faced by small and developing businesses. As Riot Assets grows, its parent-company structure leaves room for additional ventures without changing or diluting the purpose of the brands already established.
Leadership
Co-Founder · Riot Assets
Karie
Karie brings more than 20 years of leadership and business experience, including direct work in account management, client retention, escalations, operational strategy, process development, team leadership, and training.
She has managed real client portfolios, resolved high-level escalations, strengthened customer relationships, developed procedures teams could follow, and translated complicated business problems into organized, usable systems. That experience forms the strategic foundation behind The Cutting Firm.
Co-Founder · Riot Assets
Dawn
Dawn brings more than 20 years of office-management and customer-service experience. Her background provides practical insight into daily business operations, administrative needs, customer expectations, workplace communication, and the behind-the-scenes challenges that affect employees and customers.
Karie and Dawn bring different but complementary experience to Riot Assets, creating a leadership foundation that balances strategy with everyday operational reality.
Why We Built The Cutting Firm
Practical systems people will actually use.
We've spent decades watching smart people and good businesses struggle with work that should have been organized better.
The Cutting Firm exists to fix the systems behind the frustration - the spreadsheets nobody trusts, the processes nobody follows, the follow-ups that fall through the cracks, and the work everyone assumes somebody else owns.
We build practical systems people will actually use.
The Structure
Riot Assets owns the foundation. Each brand owns its work.
Riot Assets provides the parent-company structure. The Cutting Firm provides consulting, business support, templates, training, and digital products. Keeping those roles separate gives both companies room to grow without confusing customers - or boxing Riot Assets into one line of business.